The Neotia University

The Neotia University

BBA (Hons.) in Marketing Management

Management (BBM/BMS/BBA)

Shortlisted by 0+ Students

Location: West Bengal - Other

Duration: 3 YEAR

Regular / Offline

Average Fees: ₹ 3.26 Lakhs

Highlights The BBA (Hons.) course in Marketing Management at The Neotia University, West Bengal, is a three-year full-time program that integrates marketing theory with empirical exposure. Designed with input from industry professionals, faculty, and students, providing hands-on exposure to market research, product design, pricing, promotion & distribution while creating communication skills, including communications and leadership, to help you prepare for today's fast-paced business world.

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About us

The Neotia University (TNU) was founded with a vision to create an institution where education goes beyond textbooks, blending academic excellence with real-world relevance. Established under the West Bengal State Government University Act XXIII of 2014 and recognised by the University Grants Commission (UGC) under section 2(f) of the UGC Act, 1956, TNU is an initiative of the AmbujaNeotia Group, headquartered in Kolkata. The university is guided and inspired by its Chancellor, Padmashree Harshavardhan Neotia, whose leadership has shaped TNU’s mission to nurture future-ready professionals.

Why Choose the BBA (Hons.) in Marketing Management Course at The Neotia University?

  1. Blends theory with practical learning in areas like product pricing, promotion, market research, and business analytics. 
  2. Builds essential communication, leadership, and networking skills tailored for the dynamic business environment. 
  3. Strong campus outcomes with 100% placement record, average salary of ₹4.22 lakh per annum, and the highest packages up to ₹7.25 lakh. 

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