Xavier Institute of Communications
Advertising & Marketing Communication course
Mass Communications (null)
Shortlisted by 40+ Students
Location: Mumbai
Duration: 10 MONTH
Regular / Offline
Average Fees: ₹ 3.22 Lakhs
Highlights The Advertising & Marketing Communication course is a 10-months full time Post-graduate Diploma Programme and comprises of applicationbased instructions by industry professionals. Designed to give a thorough working knowledge of Advertising and Marketing communication and how they inter-relate, the course comprises of modules, research projects and workshops. The highlight of the course is that it is constantly evolving and is reflective of the current state of the industry. By ensuring that experienced advertising professionals take the student through, the program ensures that learning outcomes are current. A strong emphasis is laid on the performance evaluation through projects and practical assignments based on research done by the students. While the first term provides a comprehensive perspective of Advertising and Marketing communication, the second term is project-based with hands-on production and execution. The course comprises 26 modules, workshops & Live Client Project (the costs of which are included in the tuition fee). The total of 505 sessions (95 credits) makes the student eligible for the diploma.
Xavier Institute of Communications (XIC) is a curricula unit of St. Xavier’s College, Autonomous. It is a professional media centre which offers a variety of services in training and production. The Institute is at two locations; the St. Xavier’s College campus and the St. Xavier’s High School Campus, Mumbai.
The Bombay St. Xavier’s College Society Trust which also comprises of St. Xavier’s College, the Xavier Institute of Communications, the Xavier Institute of Management and Research (XIMR) and the Heras Institute of Indian History and Culture.
By virtue of its course offerings and enrolments, XIC ranks among the biggest non-government media centres in Asia. XIC was initiated in 1969 by The Catholic Bishops' Conference of India to develop scholarship and professionalism in the media. It is presently managed by the Society of Jesus (Jesuits) of the Bombay Province.
The Jesuit reputation for excellence is part of a 450-year old tradition that began when St. Ignatius of Loyola founded the Society of Jesus in 1540. The Jesuit tradition of education focuses on the whole person in preparation not only for a career but for life. It develops an appreciation for learning as a process of self-discovery - a process that is both joyous and liberating.
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