IIM Calcutta - Indian Institute of Management

IIM Calcutta - Indian Institute of Management

ADVANCED PROGRAMME IN MARKETING PROFESSIONALS

Vocational Courses (null)

Shortlisted by 3+ Students

Location: Kolkata

Duration: 1 YEAR

Regular / Offline

Average Fees: ₹ 3.90 Lakhs

Highlights The programme is targeted at the middle to senior level executives in sales and marketing function looking for cutting edge knowledge on both strategic and tactical issues concerning sales and marketing functions in the business in order to prepare them to take higher responsibilities. The programme aims at augmenting professional capabilities of mid-career professionals in sales and marketing functions by imparting knowledge about market planning issues, challenges and complexities arising out of interrelationship of marketing mix elements and appreciates the organizational context of sales and marketing decision making.

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C7VX+VVV, Diamond Harbour Rd, Joka, Kolkata, West Bengal 700104

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