Certificate in Social Media Marketing & Google Ad

The Certificate in Social Media Marketing & Google Ads is a comprehensive program designed to equip individuals with the skills and knowledge needed to excel in digital advertising. This course covers the fundamentals of social media marketing, including content creation, audience engagement, and campaign management across various platforms. Additionally, it provides in-depth training on Google Ads, focusing on keyword research, ad creation, and optimisation strategies to maximise ROI. Ideal for marketing professionals, entrepreneurs, and anyone seeking to enhance their digital marketing capabilities, this certification provides a comprehensive understanding of contemporary online marketing techniques.

Content Creation: Techniques for creating engaging and relevant content tailored to different social media platforms.

Campaign Management: Step-by-step guidance on planning, executing, and managing social media marketing campaigns.

Google Ads: Comprehensive training on setting up, managing, and optimising Google Ads campaigns, including keyword research and bidding strategies.

Platform-Specific Strategies: Detailed exploration of marketing strategies for major social media platforms like Facebook, Instagram, Twitter, and LinkedIn.

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