The Neotia University

The Neotia University

BBA (Hons.) in Digital Marketing

Management (BBM/BMS/BBA)

Shortlisted by 1+ Students

Location: West Bengal - Other

Duration: 3 YEAR

Regular / Offline

Average Fees: ₹ 3.26 Lakhs

Highlights The BBA (Hons.) programs at The Neotia University, including specialisations like Digital Marketing, Logistics & Supply Chain Management, Marketing Management, and Finance, are structured as three-year, full-time undergraduate degrees, each spanning six semesters. However, the BBA (Hons.) in Finance appears to be an exception, stretching over four years in duration. Admission to the standard three-year BBA (Hons.) requires completing Class 12 in any stream (Science, Arts, or Commerce) with at least 50–55% aggregate marks.

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BBA (Hons.) in Digital Marketing Course at The Neotia University

Offered over six semesters, this BBA specialisation immerses students in the latest digital marketing strategies—ranging from social media and SEO to analytics and content creation. Over three years, you’ll build both foundational business knowledge and specialised skills aligned with industry demands. The program is designed for individuals who want to leverage digital platforms to create effective marketing campaigns. Boasting full‑time classroom engagement and practical exposure, it equips graduates to confidently step into marketing roles in today’s tech-driven business environment. 

Duration: 3 Years

Total Fees:  INR 326000

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