Rayat Bahra University
MBA Digital Marketing (with IBM)
Management (MBA/PGDM)
Shortlisted by 24+ Students
Location: Mohali
Duration: 2 YEAR
Regular / Offline
Average Fees: ₹ 3.80 Lakhs
Highlights 1. MBA in Digital Marketing with IBM includes in-depth training in Social Media Marketing, helping students plan and manage campaigns on platforms like Instagram, LinkedIn, and Facebook. 2. Builds expertise in Brand Identity to help businesses create strong, consistent, and memorable branding. 3. Teaches Customer Profiling for better audience targeting and personalized marketing strategies. 4. Covers core business areas through Marketing Management, blending traditional knowledge with digital trends. 5. Includes hands-on training in Google Ads and Analytics, helping students track performance and optimize campaigns effectively.
About us
Rayat-Bahra University (RBU) is established under Punjab Act No. 16 of 2014 as recognized by the University Grants Commission (UGC) and has the right to confer degrees as granted by the UGC Act 1956. RBU, established in 2014, is situated in the vicinity of the energetic city of Chandigarh and has developed into a respected academic institution, recognized for its excellence in education and research.
It has a distinctly broad-based university, with schools ranging from Engineering to Pharmacy to Dentistry to Management to Law to Agriculture to Sciences to Hospitality to Education to Allied Health Sciences to Nursing. The choice-driven and flexible learning system allows students to learn across interdisciplinary courses, take elective courses in other programs and pursue additional skill and employability-enhancement value-added courses.
RBU focuses on providing transformative education to nurture future leaders. Its goal is to offer affordable, accessible, experiential learning that enables students to prepare for global challenges while maintaining ties to their cultural roots and values. RBU is the support and platform any student needs to either realize their academic or professional ambitions.
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