BA in Journalism and Mass Communication (Media Entrepreneurship)
Mass Communications (B.J.M.C.)
Shortlisted by 146+ Students
Location: Bengaluru/Bangalore
Duration: 3 YEAR
Regular / Offline
Average Fees: ₹ 4.62 Lakhs
Highlights BA in Journalism and Mass Communication (Media Entrepreneurship) at Dayananda Sagar University can be understood as a JMC degree that mixes media skills with startup and business thinking. Students build a foundation in reporting, content creation and digital media while also learning basics of entrepreneurship, media management, branding, monetization models and how to launch or grow their own media ventures. The focus is on helping learners create and manage blogs, YouTube channels, digital magazines, agencies or other media startups, so graduates are typically prepared to work as independent content creators, media consultants, startup founders or creative strategists in the broader media and communication industry.
BA in Journalism and Mass Communication (Media Entrepreneurship)
This specialization is a BA in JMC degree with a strong business and innovation focus, designed for students who want to launch their own media company, startup, or creative venture, rather than just working for an established one. It combines core communication skills with the essential mindset of an entrepreneur, teaching you how to identify market opportunities in the media landscape (podcasting, OTT, niche content), develop viable business plans, secure funding, and effectively manage the finance, marketing, and human resources of a media enterprise. Essentially, you learn to be a content creator and a CEO at the same time, preparing you for roles as a Content Entrepreneur, Digital Consultant, Startup Founder, or a senior Innovation Strategist within a large media house.
Fees Details:
Fees Per Semester: INR 77000
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