IIM Calcutta - Indian Institute of Management
Advanced Programme In Marketing Professionals
Certification (Management)
Shortlisted by 0+ Students
Location: Kolkata
Duration: 1 YEAR
Regular / Offline
Average Fees: ₹ 3.90 Lakhs
Highlights The programme is targeted at the middle to senior level executives in sales and marketing function looking for cutting edge knowledge on both strategic and tactical issues concerning sales and marketing functions in the business in order to prepare them to take higher responsibilities. The programme aims at augmenting professional capabilities of mid-career professionals in sales and marketing functions by imparting knowledge about market planning issues, challenges and complexities arising out of interrelationship of marketing mix elements and appreciates the organizational context of sales and marketing decision making.
About Indian Institute of Management Calcutta
Established in 1961, the Indian Institute of Management Calcutta (IIMC) is the first and finest IIMs to exist in India and indeed among the best business schools in Asia. It has become over time a worldwide center of management education, research, and transfer of technology to industry. Its huge Kolkata campus at Joka comprises state-of-the-art infrastructure, academic blocks, libraries and housing facilities with an aim to promote experiential learning. IIM Calcutta is also the only Indian business school that is a member of the Global Alliance in Management Education (CEMS), an alliance of 32 premier global business schools around the world.
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