Xavier Institute of Communications
Advanced Integrated Communication Program
Diploma (Mass Communication)
Shortlisted by 0+ Students
Location: Mumbai
Duration: 1 YEAR
Regular / Offline
Average Fees: ₹ 2.73 Lakhs
Highlights The Advanced Integrated Communication Programme is a part-time Post-graduate Diploma Programme designed and meant specifically for working professionals. The programme focuses on different aspects of the Communication space where design and implementation will reflect success. It looks at the subject of Communications in an integrated manner where different parts of the field are not broken up but need to be consolidated to give the right impact. Effective Communication necessitates that all Marketing Communication elements like the Public Relations Campaigns, Sales Promotions and others must blend into the larger Marketing objective for the Client. This integration will ensure that the organization delivers a ‘One Voice - One Message’ Campaign and manage effective change through Communication. Hence irrespective of which individual domain like Advertising or Media that practitioners work in, the resultant impact will always be larger when we look at the integration of all Communication alternatives. Hence this course addresses the practitioners of the Advertising, Marketing, Public Relations, Media, Production and similar domains. The Course comprises 27 Modules, seminars and workshops consisting of a total of 225 sessions (45 credits). This Module completion makes the student eligible for the Diploma. Students will have to attend week-end class, do assignments and projects which are research-based to enhance their understanding of the subject. A major part of the Programme shall be conducted from the basis of Practice to Theory and on the basis of Case Studies to drive the learning to participants who have good work experience.
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Address
Xavier Institute of Communications, St. Xavier's College Campus, 5 Mahapalika Marg, Mumbai 400 001
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