SRM University-AP
BBA in Marketing (Hons.)
Management (BBM/BMS/BBA)
Shortlisted by 0+ Students
Location: Andhra Pradesh - Other
Duration: 4 YEAR
Regular / Offline
Average Fees: ₹ 2.55 Lakhs
Highlights The BBA (Hons.) in Marketing is designed to equip students with both foundational knowledge and cutting-edge marketing skills. The curriculum covers everything from consumer behavior and digital marketing to brand strategy, advertising, and sales management. With a strong industry focus, students engage in hands-on learning through case studies, live projects, and internships with leading companies. The program emphasizes data-driven marketing, AI tools, SEO, social media strategy, and analytics to stay aligned with modern trends. Real-world simulations, Harvard case studies, and branding workshops ensure experiential learning. Students are also encouraged to develop their own marketing ideas and strategies, fostering an entrepreneurial mindset. Global exposure comes through semester-abroad options and international faculty engagement, preparing students to thrive in dynamic, global markets.
Placements
At SRM University-AP, we take immense pride in shaping students into competent, innovative, and industry-ready professionals. Our consistent placement success is a testament to the quality of education, holistic exposure, and skill development we offer. The dynamic learning environment at SRM AP ensures that our graduates are not just well-versed in theoretical concepts but also adept in practical applications, problem-solving, and leadership skills.
Our students don’t just learn—they evolve through a perfect blend of academics and extracurricular activities, fostering a well-rounded personality that makes them valuable assets to any organization.
What Sets SRM University-AP Graduates Apart?
1. Merit-Based Student Selection
We believe in nurturing excellence. Our students are selected through a rigorous screening process, including academic performance at the school level and SRM-AP’s entrance test. This ensures that only the most talented and driven individuals become part of our university.
2. Cutting-Edge Curriculum & Expert Faculty
Our curriculum is constantly updated to stay aligned with industry trends and technological advancements. With a world-class faculty comprising PhD holders and active researchers, students receive an education that is both academically rich and industry-relevant.
3. Bridging the Industry-Academia Gap
We prioritize industry readiness, equipping students with both technical expertise and professional skills. Our courses include:
✅ Soft skills training
✅ Technical and professional development programs
✅ Real-world problem-solving projects
✅ Internships and live industry collaborations
4. Competency Skill Development
To prepare students for real-world challenges, we emphasize:
✔ Quantitative aptitude
✔ Analytical reasoning
✔ Verbal ability
✔ Behavioral skills
✔ Interview handling skills
This holistic training ensures that our students step into the corporate world with confidence and competence.
5. Continuous Assessment & Performance Tracking
Our assessment partners conduct regular evaluations to track student performance. These assessments help identify strengths and address areas for improvement, ensuring that each student grows to their fullest potential.
6. Emphasis on Extracurricular Growth
At SRM University-AP, we believe that education goes beyond textbooks. We encourage students to engage in extracurricular activities, helping them build essential teamwork, leadership, and communication skills.
Join Hands with SRM University-AP
With a strong foundation in academics, industry-driven training, and a focus on holistic development, our students are equipped to excel in any professional environment. Organizations that recruit from SRM AP gain highly skilled, adaptable, and innovative individuals who can drive growth and success.
🔹 Partner with us and discover the next generation of talented professionals!
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